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DMI Certified Digital Marketing Professional qualification version7

  • This course provides you with the detailed and practical knowledge that you require to fully develop your digital marketing expertise.

Next start date

June 2018

Intakes

February, June, October

Study options


Part-time evening classes

Location

Greenwich

Overview:

The Internet and the field of Digital Marketing is now one of the most important sales and marketing channels available to businesses. The DMI Certified Digital Marketing Professional qualification, version7 is a practical programme that will enable you to engage with your customers online. This programme has been designed to enable you to effectively use the internet as a marketing channel. This is a professional qualification that demonstrates to an employer your digital knowledge and understanding and will help you to stand out from the crowd with a qualification awarded by the International Awarding Body the Digital Marketing Institute (DMI).

The DMI is the world’s leading professional institute in the field of Digital Marketing. Working closely with expert practitioners, the Institute promotes best current practice, theory and applied skills in Digital Marketing for individuals and organizations.

Why choose our DMI Certified Digital Marketing Professional qualification version7 course?

The DMI Certified Digital Marketing Professional qualification, version7 is the most up to date version 2018. It is a Digital Marketing Institute accredited certification programme designed by the DMI in conjunction with leading digital marketing practitioners. It provides you with the detailed and practical knowledge that you require to fully develop your digital marketing expertise.

Get started by testing your digital marketing knowledge via the digital diagnostics tool

How will this course progress my career?

This programme is ideal for anyone involved in the planning, implementation or measurement of digital strategies – or anyone who would like to pursue a career in this area. Increasingly many business roles require a working knowledge of digital marketing and the skills to plan and implement successful digital strategies. A professional qualification is an endorsement of your skill set for existing or prospective employers.

How is this course structured?

Dynamic lectures, case studies and small group discussions, you will be exposed to the latest methods, techniques and tools for improving your organisation’s Digital Marketing and brand-building efforts.

Our tutors are experienced academics and marketing practitioners, with excellent track records of teaching marketing qualifications. Using state-of-the-art teaching methods and industry software, they’re dedicated to helping you pass your exams and gain skills you can take straight into the workplace.

Teaching will consist of intensive 3-hour taught sessions supported through GSM London’s virtual learning environment.

The DMI Certified Digital Marketing Professional qualification, version7 focuses on the planning, implementation and measurement of your Digital Marketing strategy and is delivered through the following modules:

Module 1: Digital Marketing Foundations

Module 2: Website Optimisation

Module 3: Content Marketing

Module 4: Social Media Marketing

Module 5: Paid Search (PPC)

Module 6: Display & Video Advertising

Module 8: Email Marketing

Module 9: Analytics

Module 10: Digital Strategy

Study Options

Blended learning intensive (face-to-face sessions and online): One Week Boot Camp - Monday to Friday between 10am-5pm.

Blended learning part-time (face-to-face sessions and online): Part-time Evening Classes between 6-9pm - 10 weeks every Friday

How you will be assessed

In order to achieve Digital Marketing Institute certification you will complete a satisfactory attendance record and pass three 1 hour computer based exams (Mix of Multiple Choice, Image Supported Multiple Choice, Matching, Drag & Drop, Hot Spot etc). Successful participants will be awarded the Digital Marketing Institute’s own Professional Diploma in Digital Marketing as it is accredited by the Digital Marketing Institute.

Upon completion of the 10 modules of the DMI Certified Digital Marketing Professional qualification, version7 participants are required to take the computer-based exams which will assess their knowledge of the course. The exam is organised by Pearson Exam Centre at an additional fee of £145.

The DMI Certified Digital Marketing Professional qualification, version7 is based on three formal exams measuring knowledge and competency of the modules established within the formal diploma programme scheme.

Each exam is 60 minutes long and consists of 65-67 questions. The passing score for each exam is 60% and students must pass all exams in order to be awarded an overall pass mark

Entry Requirements

Applicants must be at least 18 years old at the commencement of the course. 

There are no entry requirements for this course.


If you have any queries please contact us. 


Call         +44 (0) 20 8516 7850

Email:    admissions@gsmlondon.ack.uk

 

English language requirements:

Although there are no minimum English language requirements for this course you will be required to be able to speak, read, write and understand English. 


For more information please contact our Admissions Team.

 

Call         +44 (0) 20 8516 7850

Email:    admissions@gsmlondon.ack.uk

Fees

Course fee *£1,450

* There are two ways to gain DMI certification:


1 - Take the exam at a Pearson Vue Centre. There is an additional £150 cost.
2 - Submit a written assessment to GSM London. There is no additional cost.

How to apply

Complete and return this application form to apply for this course, and one of our advisors will contact you to follow-up.


  • This course provides you with the detailed and practical knowledge that you require to fully develop your digital marketing expertise.

Other courses in this subject

BSc (Hons) Marketing